Business Strength

Kamdhenu Group prides in its highly efficient marketing team with innovative and out of the box ideas to think ahead of the time and turn challenges into opportunities.

The company has its centralized marketing office at Gurgaon backed with a committed chain of over 7500 dealers and distributors spread across the entire country for steel business.

The company has been consistently creating better brand awareness of its products, which now enjoys a comprehensive reach across the country.

Kamdhenu’s focused marketing strategies have catapulted it to enjoy a price premium for ‘Kamdhenu’ brand products over non-branded products in the market.

In line with its philosophy to have a well-oiled and informed marketing network, the company publishes in-house news journal ISPAT SANDESH both in Hindi & English for binding the Kamdhenu fraternity into a family.

Disclaimer: This map is not for scale. It has been drawn for sole purpose of depicting presence of Kamdhenu products in India. This map cannot be considered as complete map of India.


KAMDHENU Edge

KAMDHENU
Largest
TMT selling brand in India.

50+
manufacturing units of KAMDHENU Brand Products.

7500+
KAMDHENU dealers & distributors marketing network.


Rs.6000+
Crore brand turnover of KAMDHENU Products.

15000+
employees connected with KAMDHENU brand.

40 Lac+
satisfied consumers of KAMDHENU TMT Bars.

4 Lac+
satisfied households of KAMDHENU Paints.


Livelihood of
50000+ families
connected with KAMDHENU brand.

Delivery
of KAMDHENU Product within 24-48 hours across India.

KAMDHENU manpower’s average age 35 years making it young & dynamic organization.


BUSINESS Partners


Franchisee Partners

Kamdhenu Limited is the first company to introduce Branded steel products in India. We have integrated with independent producers through efficacious Franchisee Business Association Model and streamlined the steel sector into an organized sector. Our business model ensures high benefit to all our partner producers as they are provided with technologically advanced techniques and procedures to upgrade the production output as per the International Standards. Also, our marketing strategies will advantage the partners with the brand association.

Distributor Partners

Distributor facilitates Kamdhenu brand products manufactured by franchisee to the Dealer. Being a partner of Kamdhenu, Distributor plays very significant role in smooth distribution of the Kamdhenu brand products. A distributor always works in close co-ordination with the Company by having direct communication. Dealer for a particular area to sell Kamdhenu brand products are appointed only upon recommendation of Distributor of a particular region. Distributor earns profit by way of commission on the basis of sales generated to the company.

Channel Partners

A dealer primarily is involved in selling Kamdhenu brand products to the ultimate consumer. Products of the Company are delivered to dealer through the Distributor from Franchisee units. Since a dealer is always an authorized person by the company to sell Kamdhenu brand products, he always enjoys the brand image of the company by receiving advertising support as well as incentive schemes. Becoming a dealer for Kamdhenu brand products is very rewarding for a dealer as he enjoys benefit by profit by selling high-quality Kamdhenu products.


What's in store for the franchisee partner?

  • The alliance will provide the franchisee units with our expertise and experience for an efficient business.
  • A ready platform in the niche market providing you with an uplift giving you the ability to compete and make profit.
  • Kamdhenu has been established as the biggest brand in Steel and is among the top six brands in Paints, the association will provide you the brand leverage of Kamdhenu Limited.
  • Kamdhenu has made its mark in the industry with International Standards of production and so will be yours with the right technological expertise and quality assurance by our experts.
  • Our vast presence facilitates you an easy & hassle free availability of bank funding.



Send us Your Details to Become a Partner



PARTNER STORIES

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